A refreshed brand and digital presence for a multifaceted investment group
Stormfors led the process from digital strategy to launch, working closely with Qarlbo’s internal team and external design partners.
Our Approach
With several high-level stakeholders involved and multiple sectors to represent, we focused on building alignment early — mapping the needs of each business unit while maintaining a single coherent narrative.
We prioritised clarity and flexibility, creating a site structure that could evolve alongside the business. Our team led weekly reviews, proactively managed feedback loops, and ensured every element reflected the updated brand with precision. By keeping the process lean but thoughtful, we navigated shifting priorities without losing momentum.
The Solution
The final result is a digital platform that unites Qarlbo’s investment story with clarity and depth. The site balances a minimal, confident aesthetic with structured storytelling, offering equal space for purpose and portfolio. Visitors can explore Qarlbo’s work across sectors — from preserving biodiversity to redefining luxury hospitality — all through a consistent and elevated lens.
Built for performance, flexibility, and trust, the new site gives Qarlbo the tools to communicate effectively with investors, partners, and the broader public. It reflects the group’s growing role as an active, values-driven force in shaping sustainable, long-term impact.
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